8 tips to better Instagram stories
Instagram has grown dramatically over the last few years and has become a powerful channel for brand promotion. Instagram Stories have been […]
Why brand loyalty is your secret weapon
As a time-challenged woman, my supermarket shopping needs to be super fast! That is only possible if I have thoroughly researched the […]
Why should I care about my brand’s tagline?
Great tag lines attract, bad ones deter. De Beers reminds us that ‘A diamond is forever’, Lay’s Potato Chips challenges us with […]